{"id":2494,"date":"2026-03-11T09:44:21","date_gmt":"2026-03-11T13:44:21","guid":{"rendered":"https:\/\/robertsonandcompany.com\/?post_type=success_story&#038;p=2494"},"modified":"2026-08-17T15:40:48","modified_gmt":"2026-08-17T19:40:48","slug":"consumer-product-temporary-hiring","status":"publish","type":"success_story","link":"https:\/\/robertsonandcompany.com\/en-ca\/success-stories\/consumer-product-temporary-hiring\/","title":{"rendered":"How a CPG Company Hired 50 Laborers in 21 Days and Achieved 95% First-Day Attendance\u00a0"},"content":{"rendered":"<h4><b><span data-contrast=\"none\">Client Need &amp; Challenge: Meeting high-volume hiring targets in a remote market with limited talent supply and high demand.<\/span><\/b><span data-ccp-props=\"{&quot;335559738&quot;:240,&quot;335559739&quot;:240}\">\u00a0<\/span><\/h4>\n<p><span data-contrast=\"none\">A Canadian consumer packaged goods company faced an urgent hiring requirement ahead of a forecasted surge in demand for its products in early 2021. To maintain production levels, the organizationneeded to hire and on-board 50 temporary production laborers within four weeks.\u00a0<\/span><span data-ccp-props=\"{&quot;335559738&quot;:240,&quot;335559739&quot;:240}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">The client faced several challenges:<\/span><span data-ccp-props=\"{&quot;335559738&quot;:240,&quot;335559739&quot;:240}\">\u00a0<\/span><\/p>\n<ul>\n<li><span data-contrast=\"none\">The client operated in a remote region, the northern Bruce Peninsula, with a limited labor pool.<\/span><span data-ccp-props=\"{&quot;335559738&quot;:240,&quot;335559739&quot;:240}\">\u00a0<\/span><\/li>\n<li><span data-contrast=\"none\">Previous recruitment efforts had exhausted the local market, and competition for low-skilled workers across nearby communities remained high.<\/span><span data-ccp-props=\"{&quot;335559738&quot;:240,&quot;335559739&quot;:240}\">\u00a0<\/span><\/li>\n<li><span data-contrast=\"none\">The internal recruitment team lacked the bandwidth to support a high-volume project under compressed timelines.<\/span><span data-ccp-props=\"{&quot;335559738&quot;:240,&quot;335559739&quot;:240}\">\u00a0<\/span><\/li>\n<li><span data-contrast=\"none\">The hiring volume was aggressive, with weekly training classes scheduled for 20 new employees.<\/span><span data-ccp-props=\"{&quot;335559738&quot;:240,&quot;335559739&quot;:240}\">\u00a0<\/span><\/li>\n<li><span data-contrast=\"none\">Historical first-day attendance averaged <\/span><b><span data-contrast=\"none\">50%<\/span><\/b><span data-contrast=\"none\">, placing added recruitment pressure on the team to backfill each subsequent class.<\/span><span data-ccp-props=\"{&quot;335559738&quot;:240,&quot;335559739&quot;:240}\">\u00a0<\/span><\/li>\n<\/ul>\n<p><span data-contrast=\"none\">This created a high-stakes environment in which speed, scale, and reliability were critical to sustaining production ahead of peak demand.\u00a0<\/span><span data-ccp-props=\"{&quot;335559738&quot;:240,&quot;335559739&quot;:240}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">To overcome these challenges, the client engaged Robertson to deliver a fully managed Contingent RPO solution designed for accelerated, high-volume hiring in a difficult labor market.\u00a0<\/span><span data-ccp-props=\"{&quot;335559738&quot;:240,&quot;335559739&quot;:240}\">\u00a0<\/span><\/p>\n<h4><b><span data-contrast=\"none\">Robertson\u2019s Solution<\/span><\/b><span data-ccp-props=\"{&quot;335559738&quot;:240,&quot;335559739&quot;:240}\">\u00a0<\/span><\/h4>\n<p aria-level=\"2\"><b><span data-contrast=\"none\">Rapid Response<\/span><\/b><span data-ccp-props=\"{&quot;134245418&quot;:true,&quot;134245529&quot;:true,&quot;335559738&quot;:299,&quot;335559739&quot;:299}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">The client required all hired laborers to be payrolled through Robertson, with the first cohort of 50 laborers hired and trained only ten days after the contract was finalized. Robertson immediately assumed responsibility for sourcing, screening, onboarding, and payrolling to relieve pressure from the internal team.<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<p aria-level=\"2\"><b><span data-contrast=\"none\">Market Intelligence and Sourcing Expansion<\/span><\/b><span data-ccp-props=\"{&quot;134245418&quot;:true,&quot;134245529&quot;:true,&quot;335559738&quot;:299,&quot;335559739&quot;:299}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">Robertson reviewed demographic data from surrounding regions to identify untapped labor pockets. A two-pronged sourcing strategy was implemented by re-engaging candidates in the client\u2019s ATS and conducting community outreach in neighboring towns.<\/span><span data-ccp-props=\"{&quot;335559738&quot;:240,&quot;335559739&quot;:240}\">\u00a0<\/span><\/p>\n<p aria-level=\"2\"><b><span data-contrast=\"none\">Sixteen-Hour Recruitment Coverage<\/span><\/b><span data-ccp-props=\"{&quot;134245418&quot;:true,&quot;134245529&quot;:true,&quot;335559738&quot;:299,&quot;335559739&quot;:299}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">To meet accelerated timelines, Robertson deployed both on-shore and off-shore recruiters operating across a combined sixteen-hour schedule, five days per week. This ensured continuous applicant flow, fast screening, and minimal delays between recruitment stages.<\/span><span data-ccp-props=\"{&quot;335559738&quot;:240,&quot;335559739&quot;:240}\">\u00a0<\/span><\/p>\n<p aria-level=\"2\"><b><span data-contrast=\"none\">Process Improvements to Strengthen Day-One Attendance<\/span><\/b><span data-ccp-props=\"{&quot;134245418&quot;:true,&quot;134245529&quot;:true,&quot;335559738&quot;:299,&quot;335559739&quot;:299}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">Robertson implemented structured steps to increase reliability and readiness, including screening for reliability and job-readiness, clear communication of duties and expectations, high-touch pre-start follow-ups, and weekly hiring waves aligned to the twenty-person training limits. These improvements directly addressed the client\u2019s long-standing Day-One attendance challenges.<\/span><span data-ccp-props=\"{&quot;335559738&quot;:240,&quot;335559739&quot;:240}\">\u00a0<\/span><\/p>\n<h4 aria-level=\"1\"><b><span data-contrast=\"none\">The Results<\/span><\/b><span data-ccp-props=\"{&quot;134245418&quot;:true,&quot;134245529&quot;:true,&quot;335559738&quot;:322,&quot;335559739&quot;:322}\">\u00a0<\/span><\/h4>\n<ul>\n<li><b><span data-contrast=\"none\">50 hires completed a week ahead of schedule.<\/span><\/b><span data-ccp-props=\"{&quot;335559738&quot;:240,&quot;335559739&quot;:240}\">\u00a0<\/span><\/li>\n<li><b><span data-contrast=\"none\">95 percent first-day attendance compared to the historical 50 percent.<\/span><\/b><span data-ccp-props=\"{&quot;335559738&quot;:240,&quot;335559739&quot;:240}\">\u00a0<\/span><\/li>\n<\/ul>\n<p><span data-contrast=\"none\">These outcomes stabilized the client\u2019s production capacity during a period of high demand, helped the organization avoid operational slowdowns, and created a predictable, repeatable model for future seasonal or high-volume hiring cycles. By improving candidate reliability and strengthening Day-One attendance, Robertson ensured the client maintained full staffing during a critical period and avoided disruptions to its production environment.<\/span><\/p>\n<h4>\n<b><span data-contrast=\"none\">The Ripple Effect<\/span><\/b><span data-ccp-props=\"{&quot;335559738&quot;:240,&quot;335559739&quot;:240}\">\u00a0<\/span><\/h4>\n<p><span data-contrast=\"none\">The success of the project extended beyond immediate hiring outcomes. The strengthened sourcing approach, improved candidate communication, and structured onboarding cadence created a framework the client can rely on for future high-volume labor needs. The engagement demonstrated that even in remote labor markets with limited supply, a disciplined, high-touch Contingent RPO model can deliver consistent, reliable workforce outcomes. It established a scalable approach that the organization can activate during future periods of increased demand, enhancing overall operational resilience.<\/span><span data-ccp-props=\"{&quot;335559738&quot;:240,&quot;335559739&quot;:240}\">\u00a0<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Client Need &amp; Challenge: Meeting high-volume hiring targets in a remote market with limited talent supply and high demand.\u00a0 A Canadian consumer packaged goods company faced an urgent hiring requirement ahead of a forecasted surge in demand for its products in early 2021. To maintain production levels, the organizationneeded to hire and on-board 50 temporary [&hellip;]<\/p>\n","protected":false},"author":7,"featured_media":2026,"menu_order":0,"template":"","meta":{"_acf_changed":false,"footnotes":""},"categories":[18,17,16],"tags":[44],"class_list":["post-2494","success_story","type-success_story","status-publish","has-post-thumbnail","hentry","category-interim-project-staffing","category-recruitment-process-outsourcing-rpo","category-temporary-staffing","tag-case-study"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Case Study: Temporary Hiring to Meet Consumer Demand Surge<\/title>\n<meta name=\"description\" content=\"Robertson helped a consumer product company rapidly scale its workforce with temporary hires to meet an unexpected surge in demand.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/robertsonandcompany.com\/en-ca\/success-stories\/consumer-product-temporary-hiring\/\" \/>\n<meta property=\"og:locale\" content=\"en_CA\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Case Study: Temporary Hiring to Meet Consumer Demand Surge\" \/>\n<meta property=\"og:description\" content=\"Robertson helped a consumer product company rapidly scale its workforce with temporary hires to meet an unexpected surge in demand.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/robertsonandcompany.com\/en-ca\/success-stories\/consumer-product-temporary-hiring\/\" \/>\n<meta property=\"og:site_name\" content=\"Robertson and Company\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/robertsonandcompany\" \/>\n<meta property=\"article:modified_time\" content=\"2026-08-17T19:40:48+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/robertsonandcompany.com\/wp-content\/uploads\/2025\/07\/AdobeStock_173669553-1024x642.jpeg\" \/>\n\t<meta property=\"og:image:width\" content=\"1024\" \/>\n\t<meta property=\"og:image:height\" content=\"642\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/robertsonandcompany.com\\\/en-ca\\\/success-stories\\\/consumer-product-temporary-hiring\\\/\",\"url\":\"https:\\\/\\\/robertsonandcompany.com\\\/en-ca\\\/success-stories\\\/consumer-product-temporary-hiring\\\/\",\"name\":\"Case Study: Temporary Hiring to Meet Consumer Demand Surge\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/robertsonandcompany.com\\\/en-ca\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/robertsonandcompany.com\\\/en-ca\\\/success-stories\\\/consumer-product-temporary-hiring\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/robertsonandcompany.com\\\/en-ca\\\/success-stories\\\/consumer-product-temporary-hiring\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/robertsonandcompany.com\\\/wp-content\\\/uploads\\\/2025\\\/07\\\/AdobeStock_173669553.jpeg\",\"datePublished\":\"2026-03-11T13:44:21+00:00\",\"dateModified\":\"2026-08-17T19:40:48+00:00\",\"description\":\"Robertson helped a consumer product company rapidly scale its workforce with temporary hires to meet an unexpected surge in demand.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/robertsonandcompany.com\\\/en-ca\\\/success-stories\\\/consumer-product-temporary-hiring\\\/#breadcrumb\"},\"inLanguage\":\"en-CA\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/robertsonandcompany.com\\\/en-ca\\\/success-stories\\\/consumer-product-temporary-hiring\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-CA\",\"@id\":\"https:\\\/\\\/robertsonandcompany.com\\\/en-ca\\\/success-stories\\\/consumer-product-temporary-hiring\\\/#primaryimage\",\"url\":\"https:\\\/\\\/robertsonandcompany.com\\\/wp-content\\\/uploads\\\/2025\\\/07\\\/AdobeStock_173669553.jpeg\",\"contentUrl\":\"https:\\\/\\\/robertsonandcompany.com\\\/wp-content\\\/uploads\\\/2025\\\/07\\\/AdobeStock_173669553.jpeg\",\"width\":7987,\"height\":5008,\"caption\":\"Business people walking in conference room. 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